MustAgency is a network of real estate agencies proposing deals with reduced fees.
The Web gate www.mustagency.com set up with Typo3 allows the real-estate agents to administer their possessions directly in front office, or to export from there a management software making them completely autonomous.
This site was realized in partnership with the web agency Rollnet. ( www.rollnet.net )

Since January 2000, the 4% Immobilier site was functioning with a modified version of PHP Nuke. With the development of the network, this version had become exceeded. In partnership with the company Rollnet responsible for the exploitation of the site, we led the revision of the site on a Typo3 platform. We developed an extension allowing to manage specific contents in the real-estate franchising site :
- Management of agencies and announcements
- Management of the users (customization and day before module)
- Synchronization of the advertisements base with the software of agencies management.
The franchising network 4% Immobilier includes about fifty agencies distributed on the whole France, it is thus important for the people in charge of the site to be correctly referenced on the cities where agencies are located. In this context it was even relatively easy to identify the strategical keywords, it was essentially about the couple "city of the agency + real-estate". A good target analysis of the keywords and the optimization of the pages of the site for these keywords (with the extension real url of Typo3) allowed the site 4 % Immobilier to increase its audience in a significant way on a qualified public.
Immobest - www.immobest.com - is a real estate franchising member of the reduced fees agencies circle. Like 4% Immobilier , it is a web portal(portail web) made with Typo3 that allows real estate agents to administer their possessions in a totally autonomous way.
| Keywords | Google.com (all the web) | Altavista |
|---|---|---|
| La Teste de Buch Real estate | First page | First page |
| Biscarrosse Real estate | First page | First page |
| Creil Real estate | First page | First page |
| Andernos Real estate | First page | First page |
| Biganos Real estate | First page, first position | First page |
| Foix Real estate | First page | |
| Eybens Real estate | First page, first position | First page |
| (Extracts from results dating 15 November 2005) |